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No Computex Trade Show for Nvidia

Nvidia has made the decision not to participate at Computex Taiwan 2007, according to sources at the company. However, it will maintain a small display room during the time. This is an interesting move, but investments at trade shows can be very expensive.

Earlier this year Nvidia chose not to participate at both CES, in the US, and CeBIT, in Germany, two of the three major international IT trade shows. The decision to also not participate at Computex could give the company's competitor AMD a chance to hit back, according to sources at Taiwan-based graphics card makers. Sources at Nvidia pointed out that the company has changed its strategy over its investments at trade shows. However, although the company will not participate at Computex, it will set up a small display room to showcase new products. Additionally, the company will focus upon cooperation with its partners in the future.

DigiTimes Daily IT News

Posted by | Fri, Apr 20, 2007 - 10:52 AM


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