MSI considering motherboard maker alliance

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Micro-Star International (MSI) president, Hsiang Hsu, stated at the company’s annual banquet, held on February 3, 2007, that motherboard makers in Taiwan have the opportunity for increased profitability, if they are willing to cooperate with each other. MSI may be looking to form alliances in the future, even with motherboard makers that are not running the same business plan as the company, Hsu said.

MSI hopes to achieve more than 50% growth in its notebook and consumer electronics (CE) products, and to increase growth more than 30% in the channel during 2007, Hsu also revealed. MSI will achieve this growth through the expansion of related devisions in the company. In the end, MSI will extend and shift its business to a higher level, similar to that of the leading motherboard maker, Asustek, said Hsu.

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