‘Cyber Monday’ sets sales records – $733 Million In Purchases
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Online shoppers in the U.S. set a record for one-day sales on Cyber Monday, racking up $733 million in purchases, comScore Networks said Tuesday. The figure represents a 21 percent increase over the same day last year and the most money that U.S. shoppers have ever spent in a single day online.
Cyber Monday is the first Monday after the U.S. Thanksgiving holiday, when people return to work and begin making online purchases, as opposed to brick-and-mortar store purchases they may have made on “Black Friday”– the day after Thanksgiving. The total number of online shoppers was up 38 percent this year, comScore said, although it noted an average decrease in spending of 12 percent.
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