Cheap Blu-ray players seen scarce in Europe

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A scarcity of cheap Blu-ray video players combined with the effects of a recession are expected to delay take-up of the new, high-definition Blu-ray DVD format in Europe, according to media research firm Screen Digest. If you are wanting to add a Blu-Ray player to your media PC then the prices are still looking good as you can pick up name brand drives like LITE-ON and Sony for under $95 with free shipping.

A shortage of cheaper Blu-ray players means that the sub-$300 machines that are already appearing on U.S. shelves are unlikely to materialize in Europe this Christmas,” Screen Digest analyst Richard Cooper said in a report. “Combined with the recession, this means the format is unlikely to move much beyond the early adopter market this year,” he said.

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