Canon to offer new SLR digicam for keen amateurs – Canon EOS 40D
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Canon Inc said on Monday it will launch a new digital single lens reflex (SLR) camera for advanced amateur users to better compete with Nikon Corp in the fastest-growing segment of the digital camera market. The new camera model, EOS 40D, will go on sale late August. With 10.1 megapixel resolution, it is estimated to sell for about 150,000 yen ($1,312) in Japan.
“The number of people who want to enjoy high-quality photography is growing rapidly,” Canon Marketing Japan Inc. Senior Managing Director Koji Ashizawa told a news conference.
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