World Cup slows PC sales in Q2

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PC market growth slowed during the second quarter compared to the first three months of the year as the World Cup soccer tournament distracted Europeans, leading to a steep slow down in shipment growth on the continent, market researcher IDC said in a report. This just goes to show you how sports can impact the world economy!

Global PC shipment growth softened to 9.7 percent year-on-year in the second quarter, from a blistering 12.9 percent pace during the first quarter, IDC said. “While overall growth remained strong, there were some unexpected twists in regional performance. Inventory from the first quarter and distractions from the World Cup significantly cut into European growth,” the market researcher said.

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