Activision announced today that Call of Duty: Black Ops II has crossed the $1 billion mark in worldwide retail sales, according to Chart-Track retail customer sell-through information and internal company estimates. Illustrating the strong appeal of interactive entertainment to audiences worldwide, the game achieved this milestone in just 15 days after its launch on November 13, 2012. Last year's Call of Duty: Modern Warfare 3 reached $1 billion in retail sales in 16 days. The box office record set for feature films in 2009 by "Avatar" was $1 billion in 17 days.
"The release of Call of Duty has been one of the most significant entertainment events of each of the last six years," said Bobby Kotick, CEO of Activision Blizzard. "Since Call of Duty was launched, cumulative franchise revenues from players around the world are greater than current worldwide box office receipts to date for the top-10 grossing films of 2012 combined. Life-to-date sales for the Call of Duty franchise have exceeded worldwide theatrical box office receipts for 'Harry Potter' and 'Star Wars,' the two most successful movie franchises of all time."