NVIDIA Ultimate Countdown Timer – What Is It?

One of our readers just tipped us off that NVIDIA has a landing page up for what appears to be a new product. The landing page is located on NVIDIA.EU and says nothing more than “The Ultimate Is Coming” along with a countdown timer, which is set to end on July 22 at 6am PDT. Oddly enough if you switch out .EU for .COM there is no landing page.

Could this be the launch of the 2nd version of the NVIDIA Shield, a new gaming tablet under the Shield line, a new video card or something totally new? Anyone want to take a guess what the NVIDIA Ultimate product would be?

NVIDIA Ultimate Countdown Timer