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Asustek expects to ship $200 Eee PC in 2009
Asustek Computer has announced consolidated revenues are down 14.2% on year, but they are up 13% on quarter. ASUS has shipped an estimated 17 million motherboards under the ASUS brand name alone, which is very impressive when you consider everything else that they make. Looking ahead ASUS has forecast a shipments goal of 20 million notebooks and netbooks in 2009! To put that into perspective the goal this year is just 5 million! The $200 ASUS Eee PC they are planning next year might help move more notebooks though!
Shen expects annual notebook shipments growth in 2009 to be higher than the industry's 10-20%, while the motherboard's percentage will be less than 10%. The company expects to grab a 30% share in the netbook market in 2009 – shipments of 6-7.5 million units out of an estimated 2009 netbook market scale of 20-25 million units. Shen detailed that the company has adjusted its mid-range and entry-level Eee PC's pricing and market position, and expects to launch an Eee PC priced at US$200 in 2009.
Posted by | Fri, Oct 31, 2008 - 08:38 AM
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