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One Laptop Per Child (OLPC) Starts BOGO Marketing Blitz

The crew over at One Laptop Per Child (OLPC) are saying now that U.S. and Canadian residents can pay US$400 for one laptop to keep and one to give to a child in a developing nation. Hum... The offer, if you want to call it that, will start on Nov. 12 and run through Nov. 26.

"The idea is to help feed programs in the least developed countries and broaden the community of engagement," said Walter Bender, president of software and content for OLPC. By putting the laptops in the hands of people in North America, the group hopes to persuade more people to contribute content or other developments to the project, he said.

InfoWorld

Posted by | Mon, Sep 24, 2007 - 10:51 AM