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Dell Set to Simplify To Bring Back Growth

Dell CEO Michael Dell has outlined his preliminary strategy for bringing back growth at the computer giant he founded: Make it simpler.

"The Direct Model has been a revolution, but is not a religion," Dell says in the memo, according to the Journal. "We will continue to improve our business model, and go beyond it, to give our customers what they need." Dell also plans to will launch new Inspiron brand PC models in June and products for small and medium business customers later this summer.

The Street

Posted by | Sat, Apr 28, 2007 - 07:20 AM