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Yahoo Spotted Doubling the Price Online Music Subscriptions

Yahoo Inc. is doubling the price of its online music subscription service for portable MP3 players, ending a short-lived promotion that sought to lure consumers from Apple Computer Inc.'s market-leading iTunes store. We all knew the prices couldn't last, so this really is not a big shocker.

Effective November 1, Yahoo will charge about $120 annually for access via download to more than 1 million songs that can then be transferred to portable players. The Internet powerhouse has been charging just under $60 annually -- a price most industry observers predicted wouldn't last when Yahoo entered the market in early May. Subscribing to the service on a monthly basis will cost $11.99, up from $6.99 under the initial pricing plan. That's closer to but still below services from Napster Inc. and RealNetworks Inc., which each charge just under $15 per month.

CNN

Posted by | Fri, Oct 28, 2005 - 07:52 AM


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