Kinderstart sues Google over lower page ranking

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A parental advice Internet site has sued Google Inc., charging it unfairly deprived the company of customers by downgrading its search-result ranking without reason or warning. Welcome to running a website? If everyone sued who had their page rankign lowered the court systems would be full for years. If you rely on one source for traffic and don’t pay that source for sending people over I don’t feel one has any right to sue.

The civil lawsuit filed in U.S. District Court in San Jose, California, on Friday by KinderStart.com seeks financial damages along with information on how Google ranks Internet sites when users conduct a Web-based search. KinderStart charges that Google without warning in March 2005 penalized the site in its search rankings, sparking a “cataclysmic” 70 percent fall in its audience — and a resulting 80 percent decline in revenue.

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