The tranquillo comes in a nice box with an image of the cooler front and center.
On one side there is a listing of features.
On the other is the listing of specifications.
On the back is the list of CPU and Socket compatibility.
First open the box there you see the accessories box.
Under that is the cooler packed in a plastic clamshell with the fan.
The accessories come double bagged. So chances of small parts getting away in shipping is slim.